How I made $13K Selling SIMPLE Digital Products on Etsy (Full Tutorial)                                                                         

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10 000 pounds which is around about

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thirteen thousand dollars in total

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passive income by selling simple digital

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download online these are really simple

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PDFs that took me seconds to make it's

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one of the easiest passive income

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streams that I've ever discovered and in

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this video I'm going to show you exactly

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how I'm doing it this video is going to

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be full of valuable tips and tricks that

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I guarantee that no one else is sharing

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so if you find this valuable please make

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sure you like the video and subscribe

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but let's not waste any more time and

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dive into it first up the business model

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is really simple so we're just selling

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digital downloads on the website Etsy so

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if you don't know Etsy is a massive

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Marketplace it's similar to Amazon in a

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way but it mainly focuses on handmade

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products usually from small businesses

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but in recent years Etsy has become the

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go-to place to buy and sell digital

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products and these digital products can

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be anything really from PDF digital

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planners worksheets patterns and digital

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prints there's so many possibilities so

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if someone could download a product as a

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PNG or a PDF then it can be sold on Etsy

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and I've seen a few people do videos

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about this re recently and they always

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tell people to go after the most

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saturated products like weekly planners

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but honestly if you want to be

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successful with this you need to focus

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on unsaturated products that you can

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create lots of and fast so that's

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exactly what I'm going to show you how

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to do now plus I'm going to show you how

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I'm creating these products super easily

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using pre-existing templates and it

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literally takes me seconds to create

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them and I've got loads more advanced

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tips and tricks so you can start

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creating and selling these digital

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products yourself and making passive

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income but before I show you how to do

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this if you want extra Insider

1:31

information and different ways to make

1:32

money that I don't always share on

1:34

YouTube make sure you sign up to my new

1:36

free newsletter and the link will be in

1:38

the description down below but now let's

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head over to Etsy so I can show you how

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I find these unsaturated products so

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Etsy is actually a really good website

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to do market research to see where the

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opportunities are I actually do have a

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few tools that's going to help us out

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but Etsy is a good starting place for us

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to come so most people probably come

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over to Etsy and they're typing like

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digital planner because that's one of

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the main selling digital products on

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Etsy and I just want to show you kind of

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the opportunity here the competition and

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kind of how we would find gaps where we

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could actually create and find products

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which will sell well and if we just

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click on one of these examples like this

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one here you can see how well this is

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selling so I actually have an extension

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called a Laura which I will leave a link

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to in the description down below you

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don't need this it's a paid extension

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but it just helps you see how well

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things are selling and as you can see

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this simple digital planner has actually

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it's generated over 116

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000 so the potential here is off the

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scale for a passive income generated

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business but as I said planners like

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this are way oversaturated if you look

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here the results it's got over 450 000

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results for digital planner so they sell

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very well but this is definitely too

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oversaturated if you used to create a

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digital planner now it's very slim

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chance that you're going to be able to

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show up so what I would do if you found

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a product that you think is selling well

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but you kind of want to jump on that but

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you don't want to compete with all of

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these people kind of need to narrow it

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down a little bit so for example if you

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still wanted to get into the planner

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Niche and I actually think this is still

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too oversaturated and there's lots of

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different products which I'll show you

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how to find in in a moment but if we did

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want to do it with digital planners what

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we need to do is get these search

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results down so there's less competition

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so for example you can see here ADHD

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seems to be a specific type of Planet

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which is selling well so if I was to

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type in ADHD digital planner in front of

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this you can see that the results have

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gone down to eleven thousand so just by

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creating an ADHD digital planner you're

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cutting out 400 000 of competition so

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that is the way that you would do it I

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still think that's oversaturated so you

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could narrow it down even more maybe

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kids ADHD digital planner might be an

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option there's only 769 results for that

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so that's how you do it manually and

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it's a really good way of finding these

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opportunities of where there's less

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competition but it doesn't give you the

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full picture so I like to use another

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Chrome extension called sales Samurai

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which I'll leave a link to in the

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description down below it's actually

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quite cheap this and I think you can get

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20 off with a link that I'll share down

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below it's like eight dollars a month

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it's super super cheap it's this one up

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here and it's installed at the moment

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and it works with Etsy so if I was to

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type in digital Plano these little

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numbers that are popping up here in

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below and this here this is this

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extension and it shows me the search

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volume for that keyword so we can see

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digital planners getting 26 000 searches

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every single month but if we click on

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this here view more it actually brings

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up this and it shows us the search

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volume versus the competition plus lots

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of other Associated keywords so we can

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start to narrow this down because I

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don't know what Niche to go for or what

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type of digital planner if that's the

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product that I wanted to go for so I

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could come here and just play around

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with this and say search volume so I

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want to have at least 200 search volume

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and I want to have less than 3 000

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competition then I'm going to click

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filter on that and it's brought up all

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of these opportunities and there's a lot

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of just misspellings of digital planner

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down here but there's an opportunity

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there called teaching digital planner

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which gets 465 searches so it's getting

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a bit of traffic and there's a lot less

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competition compared to the other ones

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so that might be an opportunity and if

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we just click on this it'll bring it up

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and you can see what other people are

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doing and there there is already a few

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people selling these but that could be

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an opportunity now the planning Niche

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isn't probably the best one because if

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you look at these even in this less

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saturated one these listings are amazing

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people are really focusing on this

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planning these because that's what

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everyone tells everyone to get into

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create planners create planners and it's

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oversaturated and these listings are so

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optimized it would be really hard to

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even compete with these even with less

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competition but my favorite strategy to

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find products that are unsaturated

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untapped that a not a lot of people are

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already doing is to actually look on

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what's selling well on Amazon so a lot

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of people are selling low content books

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on Amazon using a business model called

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Amazon KDP I've done it before I'm

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actually making money from that at this

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moment in time and I've been using that

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as inspiration seeing what's selling

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well as these physical books on Amazon

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and then turning them into digital

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products on Etsy and this is a genius

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strategy that works really well so I

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actually use another tool which is

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really really cheap as well it's called

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book bolt and it's actually an Amazon

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KDP tool which helps you find good of

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products to to sell on Amazon KDP but

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I've been using it to help me find

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what's selling well on Amazon KDP so

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then transfer over to Etsy so I will

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leave a link to this in the description

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down below it's like eight dollars a

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month as well it's super super cheap but

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it's the cheapest tool that I could find

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that could help me find what's selling

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well on Amazon KDP so if you come over

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to bookball and then just click on the

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clouds tab you can actually see all the

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low or no content books that are selling

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well on Amazon and you can search this

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so it's got all the different categories

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like journals music sheets calendars

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planners coloring books guest books log

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books trackers these are all perfect

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types of products that you can sell as

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digital products on Etsy so for example

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if we click on tracker click on search

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it will show us the top 100 selling

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products at the moment so this is a

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really good one ultimate savings

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challenge so it's like a savings logbook

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in the form of a challenge and that's

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getting like 500 sales every month and

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there's another savings one here there's

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actually quite a lot of savings one

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popping up because we're in a cost of

6:57

living crisis but there's like password

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track workers symptom and food diary for

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like a chronic illness that might be a

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good one so then you come over to Etsy

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and then type in chronic illness and

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then see what he's going to suggest down

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here so chronic illness tracker chronic

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illness print chronic illness Journal so

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then we can click on that here and see

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what opportunities there might be in

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that Niche that we could create a

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digital product for and I'll show you

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how we're going to create these digital

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products really really easily in just a

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second so if we scroll down here you can

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see illness tracker is getting 400

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searches and it's got about 2 000

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competition but we can go and have a

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look at this and see whether there's an

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opportunity for us to kind of get in

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here so like this one here is not a

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great design so we might be able to make

7:35

that look a bit more modern a little bit

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more appealing and this is not actually

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a digital product these look very very

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boring like chronic illness it look like

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some sort of medical forms people might

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want something a bit more fun a bit more

7:46

appealing what looks a lot nicer so this

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might be a really good opportunity for

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us to create something similar to this

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that's not got super loads of

7:54

competition and it looks really boring

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so we could make something a bit more

7:57

colorful a bit more appealing to a

7:59

female audience and we could actually

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list this on Etsy and make money and

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that's how we're gonna do it so a really

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good tip is to actually go back over to

8:06

like something like digital planners

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which is really oversaturated there's

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loads of people optimizing their

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listings and see what's working well so

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as you can see this is like these beige

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minimalistic colors with lots of

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information about what's inside a video

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would work well as well and this is how

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we can make our listings stand out in a

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less saturated Niche like this chronic

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illness medical planner so once you've

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got an idea of Niche and a product that

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could sell well and it's it's not

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oversaturated and there's an opportunity

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for you to improve that product and make

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it stand out a bit more now we need to

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actually start creating these and it's

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very very simple to create these because

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we can use pre-existing templates and

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just tweak them up a little bit so to do

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that I'm going to use canva which I'm

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sure most of you have heard of it's a

8:48

design tool but they've got loads of

8:49

pre-existing templates in here that we

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can kind of edit and tweak a little bit

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so you can come over it and let's say

8:54

for instance you're going to do some

8:55

kind of symptom tracker you can first of

8:57

all just search here and see whether

8:59

someone one's already done them inside

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of canva so let's just type symptom

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tracker so as you can see no one's

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actually created a symptom tracker

9:06

inside of canva but there's lots of

9:07

similar trackers that we potentially

9:09

could use as a base so for example

9:11

example this one here it's an income

9:13

tracker so we click on customize this

9:15

template someone else has created this

9:16

and even if someone has created what you

9:18

want you do not want to use that as it

9:19

is we're just using that as a base so we

9:21

can kind of use the format of it we're

9:23

going to change it up a little bit so

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it's Unique and it's your own piece of

9:25

work so a really good tip is you can

9:27

just come here to designs click on

9:29

Styles and then you can instantly just

9:31

change the color of it and the fonts

9:33

inside like that if you wanted to make

9:35

it a bit more appealing to like a

9:36

younger female audience for lack of

9:38

chronic illness so something like that

9:39

will do and then we can just change this

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here so we might want to change it to

9:43

chronic illness tracker and then I'm

9:45

just going to get rid of that and then

9:47

you'd obviously just change these

9:48

sections here so it might be like

9:50

symptoms pain level notes something

9:54

along those lines but obviously what I

9:55

would do is go back here see what other

9:57

people are actually including and what's

9:59

import important to the audience a

10:00

really good tip as well as read any

10:02

reviews look at any bad reviews of

10:04

people that have left a bad review and

10:05

say oh it didn't have a column for this

10:07

and then you can add that into your

10:09

digital product to make sure that yours

10:11

has got that and then you can come here

10:12

and then we can just duplicate this and

10:14

you obviously want to make a pack of

10:15

them that you can download as a PDF that

10:17

you can provide to them and then someone

10:19

will just buy this and download it and

10:20

they can just fill it in with pen or

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they can add it onto their iPad and then

10:24

they can fill it in with their iPad as

10:26

well just using like a note app so then

10:27

what you can do is Click Share and then

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click on download as a PDF

10:32

and now we've got our very own very

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simple chronic illness tracker so once

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you've got your product it's time to

10:38

actually sell this on Etsy now it's not

10:40

just a case of creating an Etsy store

10:41

and uploading it and you're going to get

10:42

loads of sales I've got a few more tips

10:44

and tricks to make sure that you can be

10:46

seen on Etsy so people are finding you

10:48

because if you've got a brand new

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account it's difficult so I'm going to

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show you how to do that but first of all

10:52

you need to come over to Etsy and just

10:53

create a free account they do charge you

10:55

20 cents per listing but a little tip if

10:58

you come over to Etsy and type in 43

11:00

listings you'll see loads of these

11:02

listings here you don't have to buy

11:03

anything but if you click on one of them

11:05

it will have someone's referral link

11:07

down here they're just giving away their

11:09

referral link and if you actually sign

11:10

up with one of these referral links they

11:12

get 40 free listings and you get 40 free

11:15

listings so once you've created your

11:16

store now you need to create a listing

11:18

to sell your product so if you just come

11:20

to the listings tab inside your Etsy

11:22

dashboard it's pretty self-explanatory

11:24

but I've got a few tips to help you rank

11:25

so obviously first of all you need to

11:27

add your photos so this isn't the

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digital file this will just be photos

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screenshots of the digital your file

11:32

that you're selling and like I said

11:34

before you can go over to things that

11:35

are already selling well take

11:36

inspiration so maybe create something in

11:39

canva that's got a good title at the top

11:41

shows you what's included maybe a little

11:43

hand

11:45

um little information about what's it

11:46

inside it works really really well with

11:49

these planners and these these digital

11:50

products to show people kind of how to

11:52

use them straight away just from the

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thumbnail and it just looks really

11:55

professional so I'd create some of those

11:57

images inside of canva and then upload

11:59

here and then the more that you fill out

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this description the higher chances you

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are of going to be making a sale people

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will go to the extreme of creating a

12:06

digital product they'll upload it

12:07

they'll add one photo a one-line

12:09

description and then hope it's gonna

12:11

sell they're failing at the last hurdle

12:12

you need to kind of make sure that this

12:14

listing is standing out because people

12:16

are going to read it and that's what's

12:17

going to lead to high conversion so

12:19

loads of pictures loads of descriptions

12:21

add a video in if you can just showing

12:23

you how to use the the productivity if

12:25

you can show it on an iPad we're really

12:27

professional looking and then one really

12:28

important thing here is the title so we

12:30

want to make sure that this keyword

12:32

words in this title because that's how

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people are going to find you they're

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going to come over to Etsy and they're

12:35

going to type it in you can run adverts

12:37

if you want but you don't have to run

12:39

out of virtually you still can rank if

12:41

you go for keywords which people are

12:42

searching for where there's not much

12:43

competition so to help you find the best

12:46

keywords that you can put in your title

12:48

I still use this tool here called sales

12:50

Samurai again I'll leave a link to it in

12:52

the description down below and it's got

12:54

a Chrome extension but it's also got

12:55

this tool here where we can go inside it

12:57

inside a dashboard and we can search for

13:00

keywords I just search chronic illness

13:01

tracker in here and it brings up all the

13:04

associated keywords and it shows us the

13:06

search volume and kind of what we could

13:08

add into our listing to help us Rank and

13:10

it shows you the click-through rate and

13:12

all this kind of stuff so chronic

13:13

illness tracker will obviously be a good

13:15

keyword to add into our title but if you

13:18

look down here chronic illnesses gets

13:20

more search volume and a much higher

13:21

click-through rate so it could be

13:22

chronic illnesses tracker that you want

13:24

to add in here and it also got

13:25

information here about the top tags

13:27

which the best selling listings have got

13:30

in their listings so chronic this is a

13:32

really good tag to use but symptom

13:34

tracker pain tracker medical planner

13:36

these all Associated keywords and tags

13:39

that you can add into your listing which

13:40

will help you rank and there's loads

13:42

more information here which you can add

13:43

into your listing to kind of help it

13:45

stand out and then the next really

13:46

important thing is the description so

13:48

you want to put a long description in

13:50

here that's kind of like personalized it

13:52

sounds a bit chatty so a really good way

13:53

of doing this what I've been doing is

13:55

actually using chat GPT to create me my

13:57

descriptions so you come over to chat

13:59

GPT so you can just say something like

14:00

this write me a chatty style Etsy

14:02

description for a chronic illness

14:03

symptom tracker digital download bam and

14:06

then get it to write you one and then

14:07

we've got this really cool and it will

14:09

have lots of keywords in there you can

14:11

actually ask it to include keywords as

14:12

well if you wanted it to and then that's

14:14

that done and then what you need to make

14:15

sure you do here is click on digital for

14:18

the product here and this will allow you

14:19

to upload the digital product and then

14:21

down here you can add in your tags and

14:22

you can just take them all from the

14:24

sales Samurai tool next up is pricing so

14:27

the great thing about digital products

14:28

is that you'll have to pay for any

14:29

shipping it doesn't cost you any money

14:31

to create the product and once you've

14:33

actually created it it just generates

14:34

passive income so you can set this price

14:36

whatever you want you can set it for one

14:38

dollar you can sell it for ten dollars

14:39

set it for twenty dollars if you like

14:40

obviously look what other people are

14:41

selling them for but one thing that I

14:43

think is really important don't undercut

14:45

yourself if you've created these basic

14:46

sheets yeah you can do them for Fairly

14:48

cheap but if you create a really good

14:50

product a good digital product like a

14:52

really 50 page 100 page planner don't be

14:54

selling it for really really cheap

14:55

because that just makes it look low

14:57

quality and you're undercutting yourself

14:58

and you see them on here they're selling

15:00

for twenty dollars thirty dollars people

15:01

are prepared to buy them so I would

15:03

definitely have a higher price of what

15:05

your product's worth and it increases

15:06

the perceived value and you make sure

15:08

you get paid for it but again you can

15:10

just play around with this but I'm just

15:11

going to set this for around about five

15:12

pounds because that's kind of okay for a

15:14

basic sheet or a pack of sheets and then

15:16

we scroll down here and this is where

15:17

you upload your file so you just upload

15:19

your digital file like that PDF and it's

15:21

there it's great there's no refunds for

15:23

digital files you don't need to worry

15:24

about that and then you click publish

15:26

and your listing is live now don't

15:28

expect to start making loads of money

15:29

straight away so with this it's more of

15:31

an numbers game we need to upload lots

15:34

of different products so I'd spend a lot

15:35

of time uploading different things some

15:37

of them might take off some of them

15:38

might not take off and it's just a bit

15:40

of a game where you just putting a load

15:42

of them out and they don't take that

15:43

long to create and then you'll see a few

15:44

of them start to sell really well and

15:46

you can kind of double down on the

15:47

niches that are working really really

15:48

well but this is a great passive income

15:50

strategy and if you want another really

15:52

good way of making passive income that

15:54

doesn't involve creating any digital

15:56

products yourself then check out this

15:58

video here which is all about selling AI

16:00

generated art thanks for watching and

don't forget to subscribe cheers